The #RRBC #Community Shows Up! That’s What We Do! #AloneTogether

For those of you who missed out on attending today’s RATERS NOT HATERS Show, you missed a treat on so many levels.

This month’s show was held in our Zoom studio and the sense of community felt throughout the entire segment was so powerful.  As one of our members in attendance put it, “It felt just like a real book club setting.”  19 of us sat in a virtual room and did what we all love to do – we talked books!  And, with the author present, that made it even better!

The Coronavirus pandemic has us all locked away from the world – some of us more so than others (because some of us are actually obeying the laws of human decency and staying home so that we don’t hurt ourselves or anyone else around us).  But, as goes the commercials we’ve all been seeing on television since this crisis began, we’re not alone, we’re #AloneTogether.

This segment of RATERS NOT HATERS made us all feel powerfully alone together – face to face, with some of us connected via only our voices, but yet, the collectiveness of community resounded loudly.

RRBC is unlike any other organization around.  We’re not here to just park our books in the catalog and take support without ever giving it.  No, that’s not why I created this amazing organization.  We’re here to help push and propel each other to the highest of heights, and we can’t do that if we’re not showing up.  We can’t do that by sitting on the sidelines – taking and taking and taking, without ever giving.  And how do we give here at RRBC?  We show up for each other!

This is a special THANK YOU, first, to our co-hosts who made the show amazing (JOY NWOSU LO-BAMIJOKO & SHIRLEY HARRIS-SLAUGHTER);  secondly,  for those members from around the globe who set their alarms to get up early and join us (Wendy Scott and Robbie Cheadle), we’re so appreciative of you for that, by the way; and last but certainly not least, to those who just couldn’t wait to get into the studio with us today (Karl Morgan, Bette Stevens, Yvette Calleiro, Maura Beth Brennan, Rox Burkey, Jan Sikes, Flossie Benton-Rogers, Wanda Fischer & Linda Mims), I offer a heartfelt hug of gratitude to each of you!

These members took the time to help make the RATERS NOT HATERS show an awesome event!  Since it was the first time these co-hosts broadcast live via our Zoom studio, these members made that experience extra, extra special and memorable for them.

Now, sometimes it just pays to show up.  Not just because you know there will be a giveaway, but, because a supportive spirit is truly part of your spirit. 

During the month of May, we have 9 hot seats to fill between the RRBC & RWISA houses (BOOKS OF THE MONTH, “SPOTLIGHT” AUTHOR, MEMBER OF THE MONTH, RWISA “RISING” WRITER, #PUSHTUESDAY, guest interview on EYES ON THE BOOK, and let’s not forget to mention the many areas that will be profiled in the May issue of THE PIPELINE MAGAZINE)  and every single one of these members who “showed up” will have a hot seat.

But wait, I’m not finished.  Two of these lucky members will also receive an Amazon gift card (courtesy of Joy).

There are major changes coming to RRBC & RWISA as early as May 1st but the one thing that will never change here is our theme:  Those members who are the most SUPPORTIVE here, are the members who are the most SUPPORTED here!

They say to win you gotta play, but, today, you didn’t have to play at all – all you had to do was simply SHOW UP!

Thank you and CONGRATS to those who did!

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If you joined us today in our Zoom studio, what was your experience?  

Pearls of #Literature on #Marketing, #Blogging, #Community, #Support, Pt. 4 #RRBC

During our 4th Annual Writers’ Conference & Book Expo, I was scheduled to present a session on my “15 Pearls” of Literature on Marketing, Blogging, Community, and Support.  As it has worked out in the past (but won’t be the case anymore), I wasn’t able to get this session up in time but did get it done eventually – just not published.  Those who registered for that session will be getting 3 new sessions FREE during our upcoming 2020 WC&BE! 

This session on my “PEARLS…” will be shared here for all our members, in hopes that it will help in our quest to become more successful and better at marketing our work as we make connections that will benefit us professionally as well as personally.  These will be posted under our posting schedule of Mondays & Thursdays each week, in separate parts.

Welcome to Part 4!

BUILDING YOUR BRAND AS AN AUTHOR

While processing membership applications for the RAVE REVIEWS BOOK CLUB, I come across so many authors who don’t have consistency in their brands, or, have given no thought to establishing a brand at all. If I have utilized someone’s email address for some reason, and then I go back to try and find them later, I can’t because their email address is different from their actual name.  This tells me that they have no established author brand.  But, the person whose name is “Lucy Lunchmeat” with an email address of lucylunchmeat@meatmarket.com, is easily found and makes my job a whole lot easier. (By the way, thanks, Lucy!)

In establishing your author brand, you have to be consistent across the board, no matter where you are, no matter what you’re doing, and no matter who you’re talking to.

This is a prime example of someone without an established author brand:
Name: Laurie Primer
Email: readabookgirl@yahoo.com
Twitter Handle: @DontBotherMe
Facebook: L. Psssst
Blog: Come On Over

Now, take notice of someone with an established author brand:
Name: Nonnie Jules
Email: NonnieJules@
Twitter Handle: @NonnieJules
Facebook: Nonnie Jules – Author
Blog: WATCH NONNIE WRITE!

Did you pick up on the recurring theme in the example where the author has established her brand? My name (Nonnie Jules or Nonnie) is the glue that holds my brand together. Anytime someone is seeking me out, they can probably find me based on one factor: MY NAME!

The example above without an established brand is a person all over the place. You’d have to pick up the phone and call them if you wanted to follow them on Twitter, friend them on Facebook, read their blog, or even send them an email. And, what if you don’t have their phone number (which you probably won’t) – then what? Well, that author has missed out on a possible fan, follower, or reader.  That’s pretty unfortunate in my book.

If you’ve hopped onto the writing scene and your twitter handle is still @CharliesMoma, unless the name of your book is “CHARLIE’S MOMA,” and unless you’re planning on being a one-book-author, I’d look towards creating a bit of consistency (and professionalism, for that matter) …. as some of you have Twitter handles and email addresses that are good for one thing – tickling our funny bones.

I’m an author and I pride myself on my professionalism in this industry, therefore, I want to be taken seriously at all times. It’s never too late, or too early as I mentioned above, to start working on establishing your author brand. 

By the way, when I met awesome RRBC member, Shirley Harris-Slaughter, her Twitter handle was @motorcitywriter, her blog site’s name was Gallery By Leslie (who is Leslie?) and don’t even ask me what her email address was at the time, but it wasn’t even close to anything having to do with her name.

After I had a conversation with Shirley about the importance of her establishing a brand with consistency and one that was easily recognizable and tied to her, she ran with the advice she was given.  Now, there is no mistaking who this beautiful face belongs to and it’s not because she owns so many RRBC tee-shirts:

RRBCPhoto2

Her brand is crystal clear today!

Author Name:  Shirley Harris-Slaughter
Email: sharrislaughter@
Twitter: @sharrislaughter
Website: Shirley Harris-Slaughter

So, what does your brand say about you?  Does it lead readers straight to your door or does it send them on a scavenger hunt just to find bits and pieces of you everywhere? 

Get your brand established and in order.  You’ll be so glad you did!

~Nonnie Jules

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